Innovative Economy - 6.1 - Stage I

 

On 30 November 2011 the “Export - new vision for growth” project has been completed.

 

The project was implemented within the framework of the Innovative Economy Measure 6.1 Operational Programme “Passport to growth” - stage I.

 

Within the scope of implementing this project an Export growth plan was drawn up which indicated new possibilities for the growth of our company through exporting our products to Italy.

 

The Plan clearly defined the aims and forms by which the said may be performed in order to achieve the intended objective.

 

An analysis of the chosen target market (Italy), competitive analysis of the company, review of the current company position, description of the aims and export strategy as well as an indication and justification of actions necessary to accomplish the objectives were carried out within the framework of the EGP.

 

Implementation of the Export growth plan will facilitate an increase of export sales, intensification of ties with foreign partners and improve company recognisability as a brand on foreign markets.